wut is it? A new global magazine published in Germany with a fresh perspective on how to deliver art and fashion news. The writing is minimal, the aesthetic is clean, and the interviews are to the point.
The visual content is mostly shots of the best retail stores in the world, their window displays, trends happening in fashion savvy cities like Berlin, Paris, New York etc… and look books of cool clothes. But they display the clothes hung on the hanger, verses flat on a white floor like most magazines.
The latest issue covered fashion and art in Seoul, Korea, but they also created a buyers guide version for Berlin Fashion Week, so the white background of the magazine pages were ditched for urban wall art…one of my new favorite magazines for the creativity alone.
WeAr is published in 8 languages. For more browsing click here